Story of JNBY
JNBY has always been devoted to unceasing innovation, and the Group has persisted to break the convention and offer distinctive couture of superb quality. We care about the cultural expression behind clothing, namesly to seek the wisdom of life, rather than material wealth. We embrace independent thinking, independent expression, and distinctive trends. We will use observations and experiences of everyday life to strive to define for consumers what is "new", and will use clothing as media to share this “new” with the public. We allow consumers to derive greater joy from their attire.
Currently, the Group has desinger brands comprising JNBY, Croquis, less, jnby by JNBY, Pomme de terre, and JNBY HOME.